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Thursday, 28 March 2019

Silicon States

The Power and Politics Of Big Tech And What It Means For Our Future

A Bracing Look at How Google, Apple, Amazon, Facebook, And Other Silicon Valley Power Players Are Using Their Influence Across the Globe to Encroach Upon Our Civil Landscape
In an era when faith in government and its institutions is quickly eroding, the businesses of Silicon Valley are stepping in to fill the gap. With outsize supplies of cash, talent, and ambition, a small group of corporations has been gradually seizing leadership—and consumer confidence— around the world.
In Silicon States, renowned futurist and celebrated international think-tank leader Lucie Greene offers an unparalleled look at the players, promises, and potential problems of Big Tech. Through interviews with corporate leaders, influential venture capitalists, scholars, journalists, activists, and more, Greene explores the tension inherent in Silicon Valley’s global influence. If these companies can invent a social network, how might they soon transform our political and health-care systems? If they can revolutionize the cell phone, what might they do for space travel, education, or the housing market? As Silicon Valley faces increased scrutiny over its mistreatment of women, cultural shortcomings, and its role in widespread Russian interference in the elections of other countries, we are learning where its interests truly lie, and about the great power these companies wield over an unsuspecting citizenry.
While the promise of technology is seductive, it is important to understand these corporations’ possible impacts on our political and socioeconomic institutions. Greene emphasizes that before we hand our future over to a rarefied group of companies, we should examine the world they might build and confront its benefits, prejudices, and inherent flaws. Silicon States pushes us to ask if, ultimately, this is the future we really want.
Lucie Greene is the worldwide director of The Innovation Group, J. Walter Thompson’s in-house creative think tank for the future. The Innovation Group’s work is frequently cited in publications including The New York Times, Bloomberg Businessweek, The Guardian, WWD, USA Today, and The Times (London). She is a thought leadership columnist for Campaign, writes for the Financial Times on futures, and has spoken at conferences including TNW, WWD Digital Forum, SXSW, Web Summit, Cosmoprof, and Ad Week, discussing future trends across multiple lifestyle sectors. She has appeared on BBC, Fox News, and Bloomberg TV as an expert on the future.

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